Keep it simple. Let’s protect our businesses from burnout, unnecessary complexities and tasks that shouldn’t take priority.
A roundup of tools, software and designer must-haves for running a freelance business.
Are you a chronic multitasker? I’ll admit, I used to take pride in my ability to “multi-task,” until I recognized its downfall. Now I have an iron-clad plan to creating an annual freelance strategy that works.
Getting vulnerable over here, and sharing designs that you’ll never find in my portfolio. I’ve come a long way in just a few years in freelancing. It’s taken a lot of mistakes, hard lessons learned and a healthy dose of humility to fine tune the Spruce Rd. process into a well-oiled machine.
As a freelancer, it's tough enough getting out first inquiry. But once we get our inquiries, the next hurdle is converting inquiries to clients.
Ready to swipe these 3 strategies so you can streamline your process and book more freelance clients? You can implement these techniques today, and see a HUGE impact in your client experience.
We’ve all heard it — “grow your following,” “build your list,” “blog” to get clients. Whelp, this post is the exact opposite. Here’s a case of two freelancers, and why you shouldn’t focus on marketing.
Maybe you hit your breaking point during your latest client project and asked yourself, “how can I keep my clients on time with their project?” I’m diving into the nitty gritty, sharing our exact process for creating project timelines.
Google tells me there are 254 million search results for “graphic designer.” You might be thinking “Well, how do you even get noticed online with so many designers?” Listen up! I’m sharing what I did to attract premium clients.
After offering a small batch of printed workbooks for my course, I received several questions on printing + shipping. I’m diving into the nitty gritty of how I handled it in the past, and what I’m doing now to save time.
Whew. Tax season is over, amiright!? Not going to lie, each quarter/year I stress a bit about what scary number is going to pop up that I owe. I’m sharing a few ways I’m protecting my business this year from high taxes.
There are a million ways to book clients and wow them with your proposals, and I’ve learned a thing or two over the years. Here’s exactly how we send quotes to prospective clients.
How to build (fun) hype around your launch | Spruce Rd. | We’re often too serious about marketing our own brand. I caught up with past client Mandi, of Care Crates, to chat about how she brings the FUN into marketing her business and building hype around product launches.
I’m here, but I want to be there. Chasing the next great idea. Filling my life with hustle, busyness and I’ll be honest, stress. I’m taking a step back and decluttering my biz.
An inside look into how we handle file organization at Spruce Rd. Everything from how to organize your blog posts, client work and marketing files.
Chances are, if you’re a budding online entrepreneur, you’ve got your eyes set on increasing visibility this year. In this post, I’m sharing how I plan to grow my business, while also scaling back my time investment.
I am SO thrilled to be sharing with you a little bit about myself, my experience working as Spruce Rd’s assistant, my journey of navigating the world of Facebook Ads, and more.
Defining your ideal client can definitely seem overwhelming. How can I restrict myself to only serving one industry? Where should I focus my efforts? Rather than focusing on one industry, I’m sharing how I’ve redefined my ideal client.
Pitching design work to your clients isn’t always easy. There’s an art to presentation that results in minimal client revisions, quality designs and high fives all around. In this post I share the benefits behind presenting one logo solution to clients.
There are many articles floating around on how to “make the leap” into freelancing full time. While I don’t believe there is only one way to make this huge transition, I thought I’d shed my insight and unique perspective to going from day job to launching your business.