So, it's time for a brand evolution.

Yippee!

You’ve got some stellar goals in that planner of yours. Isn’t it time you had a stellar brand to match? 

One that gives your ideal customers #allthefeels and has them clicking buy – instead of the dreaded...

BRANDING SHAME. 

Have you felt it? Symptoms include:

  • Sending people to your ecommerce website or ecourse landing page and dying with embarrassment because you just know customers don’t connect with it

  • Researching the brands of your competitors’ and cringing at how your not-so-put-together DIY attempt compares

  • Scrolling through social media and thinking that every single business stands out over yours, from Instagram flatlays with thousands of likes to attention-stealing Facebook ads

You’ve always been a total professional, but your brand identity hasn’t evolved as quickly as your business has. That’s totally normal! But when it doesn’t feel right any more, it’s a sign that uplevelling is dancing (probably to Beyonce) on the horizon. 

All you need to do… Is get there.

That’s where Spruce Rd. comes in.

 

The Signature Brand Identity Package

Become a customer magnet with custom branding that reflects the quality of your products and radiates ‘YOU’ – in just 6 weeks.

 
 
 
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— Client Name
 
 

Here’s all the good stuff you’ll get


 
 
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Custom Logo Design

*Cookie cutters will never be found along Spruce Rd.*

Your logo is often your first impression, so you want to make a statement with it. One that has your potential customers swooning first (think heart eyes emoji) and scrolling second… all the way to the buy button. We’ll create a custom logo that attracts your people now – and still attracts them in years to come. 

 
 
 

Unique color palettes, typography and patterns

Make them say “ooooooh”. If you want to stand out (which we know you do!) bland brand elements are never going to cut it. We’ll develop the foundations of your brand identity that are so unique your audience can’t help but be attracted to it. Everything from strong color palettes, complimentary typography, and 100% unique patterns.

 
 
 
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Designs for three online marketing pieces

Consistency is imperative for brand trust, and these designs will make sure you have it. Select three:

  • Instagram promo graphics

  • Newsletter design

  • One-page worksheet/pdf (perfect for opt-ins)

  • Icon design

  • Blog post template

  • Thank you note/cards

  • Packaging design

  • Stickers

  • Business cards

Know your way around Illustrator or InDesign? We’ll provide the working file for you, or set up templates, to best support your business as it continues to grow.

 
 
 

Social Media Profiles

Wherever your customers are, you should be, too! We’ll make that easy with an irresistible suite of profile and banner images to use across your favorite platforms.

 
 
 
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Brand Guideline

This pulls together all of your brand identity pieces in one neat place. Whenever you need to create something new, just take a look at this and save yourself the uncertainty headache (and potentially many hours of your life!). It’s also ideal for passing over to your VA or web designer.

 
 
 
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Brand Support

Even after your new brand is finalized, the team is here to support you with anything else you need as your brand continues to evolve. No project is too big or too small!

 

Investment: $3,500


 
 
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— Client Name
 

Here’s how the magic happens


 
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01. Questionnaire


To kick things off, you complete a questionnaire that wriggles into the soul of your brand.

02. Kick-off call


We set up a call to go through your answers and formally introduce you to your (dream) team

03. Discovery


We work on the strategy behind the scenes and send you a one-page creative brief and moodboard for you to approve before any actual design work happens

04. Sketch + Refine


Once that’s approved, we do what we do best: bring your brand identity to life with love (and a lot of chips and salsa)

05. Presentation


Then we hop on another call to present your new brand identity to you and walk you through the design rationale

 
 

You + Spruce Rd = perfect match if:

 
  • You’ve been in business at least a year

  • You know your ideal customers inside out and upside down

  • You’re a visionary with a clear idea of where your brand is heading

  • You know exactly how you’re going to bring in revenue

  • You’re well and truly over DIY branding and you’re ready to pass the design reigns over to a pro with a process

 
 

Blending in is so not how you do things. Luckily, it’s not how we do things either.

Let’s chat about creating that stellar brand your customers will go wild over! Pick a time that suits you :)

 
 

Client Kindness:


 
 
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"It's better than I could have ever expressed!"

"Donec id elit non mi porta gravida at eget metus. Cum sociis natoque penatibus et magnis. Duis mollis, est non commodo luctus, nisi erat porttitor ligula, eget lacinia odio sem nec elit. Maecenas sed diam eget risus varius blandit sit amet non magna."

Krista King Math

 
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"It's better than I could have ever expressed!"

"Donec id elit non mi porta gravida at eget metus. Cum sociis natoque penatibus et magnis. Duis mollis, est non commodo luctus, nisi erat porttitor ligula, eget lacinia odio sem nec elit. Maecenas sed diam eget risus varius blandit sit amet non magna."

Krista King Math

 

 
 
 
 
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"It's better than I could have ever expressed!"

"Donec id elit non mi porta gravida at eget metus. Cum sociis natoque penatibus et magnis. Duis mollis, est non commodo luctus, nisi erat porttitor ligula, eget lacinia odio sem nec elit. Maecenas sed diam eget risus varius blandit sit amet non magna."

Krista King Math

"It's better than I could have ever expressed!"

"Donec id elit non mi porta gravida at eget metus. Cum sociis natoque penatibus et magnis. Duis mollis, est non commodo luctus, nisi erat porttitor ligula, eget lacinia odio sem nec elit. Maecenas sed diam eget risus varius blandit sit amet non magna."

Krista King Math

See where our clients have been featured + sold in:

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